Evidence brief · Peer-reviewed · Theoretical review of experimental research
Implementation intentions: Strong effects of simple plans
Gollwitzer, P. M. (1999). Implementation intentions: Strong effects of simple plans. American Psychologist, 54(7), 493-503. https://doi.org/10.1037/0003-066X.54.7.493 (opens in a new tab)
Publisher: American Psychological Association
- What the study reported
- Plans in an 'if situation X arises, then I will do Y' format were described as helping people act on goal intentions by linking a planned response to a specific situational cue.
- How it informs leadership practice
- Directly informs the Transfer stage if-then plan builder.
- Limitations
- Much of the reviewed work involved personal health and academic goals, not leadership behavior. The review does not test leadership development programs.
- Conceptual mapping
- Accelerate Leadership Readiness
- Navigate the Human Side of Change
Editorial interpretation. The study did not examine the H.U.M.A.N. framework.
Used in: Difficult Conversations & Feedback, Leadership Readiness & Succession
Paraphrased summary. Read the original article via the DOI link for full methods and results.